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    Aloe Packaging 品牌推广, 插图, 包装




    Aloe packaging ©

    Rejuvenating Green

    Mythos / Aloe is a line of products for the greek tourist market.  Client's brief indicated that the use of green color along with the word Aloe, had to be present on the pack. As the rest of the competition uses photographic representations of Aloe plant, we opted to take on a different approach. A decisive role in our design was the varying of the containers small sizes, as a necessity to the specific market for practical reasons. Laying out the design principles we chose to highlight the green color isolating it on white containers, while the typography for ‘ALOE’ was set in a way to define the scarce but vertical format of the containers. Product categorisation was enhanced with the creation of oxymoron, thematic illustrations that tell a different story each time, while the Aloe Vera plant takes a leading role. All the necessary info complements the artwork, on the front of the container, in a clean and structural way.




    深圳市顶点企业形象策划有限公司 是一家企业VI设计形象策划的综合服务提供商,我们坚持以创新的思路做品牌,做最有力的“创新型设计”!

    点击:3810 添加时间: 2018-12-24