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                    惠普企业新VI——未来主义的全新语言

                    惠普企业新VI——未来主义的全新语言
                    New VI of HP enterprise -- a new language of Futurism

                    设计团队与惠普实验室合作,帮助他们设计了机器的定位和视觉形象,以及支持其融入市场产品的品牌架构。

                    惠普(Hewlett-Packard)宣布有意分拆为两个独立的实体,这标志着历史上规模最大的企业拆分。由此产生的两家公司将各自保持《财富》百强行业领袖地位——惠普公司(HP)专注于个人系统和印刷,惠普企业(HPE)专注于企业IT。HPE利用技术将创意转化为价值,从而改变行业,市场和生活。 HPE拥有45,000名员工,收入超过500亿美元。

                    设计团队与惠普实验室合作,帮助他们设计了机器的定位和视觉形象,以及支持其融入市场产品的品牌架构。

                    HPE新设计的M标志和专有排版表明,这是一种关于计算技术基础的新语言和思维方式。它被设计成一种未来主义的全新语言,传达HPE技术解决方案的创新和前瞻性。它还引用了HPE的主要视觉平台“元素”,虽然它的形式是矩形的,但却是许多事物的隐喻:创建焦点的框架,伙伴关系的窗口


                    The design team cooperated with HP lab to help them design the location and visual image of the machine, and support the brand structure of its integration into the market.


                    HP (Hewlett-Packard) announced that it intends to split into two separate entities, marking the largest enterprise in history. The resulting two companies will each maintain a top 100 industry leader in fortune, the Hewlett-Packard Co (HP), which focuses on personal systems and printing, and the HP company (HPE) focuses on enterprise IT. HPE uses technology to transform creativity into value, thereby changing the industry, market and life. HPE has 45000 employees, earning more than 50 billion dollars.


                    The design team cooperated with HP lab to help them design the location and visual image of the machine, and support the brand structure of its integration into the market.


                    HPE's newly designed M logo and proprietary typesetting show that this is a new language and way of thinking about the basis of computing technology. It is designed as a futuristic new language to convey the innovation and foresight of HPE technology solutions. It also quotes HPE's main visual platform "element", although its form is rectangular, but it is a metaphor for many things: the frame of the focus, the window of the partnership

                    欢迎收听“深圳市顶点企业形象策划有限公司”官方微信:

                    请搜索微信公众号:wwwtop0755com,或用微信扫描下面的二维码:

                    深圳市顶点企业形象策划有限公司是一家企业形象设计与品牌标志设计的综合服务提供商

                    深圳市顶点企业形象策划有限公司 是一家企业VI设计形象策划的综合服务提供商,我们坚持以创新的思路做品牌,做最有力的“创新型设计”!


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